Tag Archives: college demographic

Sponsoring Develops Brand Loyalty

Posted on December 2, 2011 by admin

For any brand or product, developing brand loyalty is essential if the company wants to be successful. Every brand can attract some new customers, but the most successful brands have the same customers keep coming back. Brand loyalty can be … Continue reading →

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Brands Targeting The College Demographic

Posted on October 24, 2011 by admin

As trend setters, college students are being advertised to non-stop. Being part of the early-majority, college students are known to be the first ones to adopt a new product or brand. This is essential for any brand to become popular … Continue reading →

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Kia Repositions To College Market

Posted on October 7, 2011 by admin

It’s no secret when it comes to students being obsessed with what they’re driving. College students are constantly being hit with advertising by car companies that try to appeal to their wants. While most college kids already have a car, … Continue reading →

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College Students Love Shopping For Deals

Posted on September 16, 2011 by admin

Even though college students have more discretionary spending than ever before, they are still on the prowl for the best deals on their favorite things. They look in the papers and online for coupons and where the best sales are … Continue reading →

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