Tag Archives: college spending

Holiday Shopping Craze Almost Here

With two weeks until Thanksgiving, and Black Friday, the holiday shopping season is almost upon us. Most people plan to spend at least as much as they did last year. College students will be searching for gift ideas and good … Continue reading

Posted in MediaMate | Tagged , , , , , | Leave a comment

Breyer’s Ice Cream Ranks Among the Best

Breyer’s has been known to be one of the best tasting and nutritious kinds of ice cream for some time now. With their delicious and simple ingredients such as milk, cream and sugar, Breyer’s has built up a strong brand … Continue reading

Posted in MediaMate | Tagged , , , , , | Leave a comment

“He Said, She Said” The Most Efficient Marketing on College Campuses

As I unpacked the bags from my car, which looked like a sardine can, I vaguely remember my mom asking me how I had accumulated more things by the years end than I had actually left for school with in … Continue reading

Posted in MediaMate | Tagged , , , , | Leave a comment

New England Patriots an Easy Sell to College Students

With the first preseason game of the 2011-2012 season just a few days away, all of New England is buzzing about this new year. The Patriots are re-stocked for a new year by adding to an already 14-win team from … Continue reading

Posted in MediaMate | Tagged , , , , | Leave a comment

Back to School Clothing Shopping

As the back to school season kicks up, stores must market themselves to draw in some of the $46 billion that will be spent by college students. This is especially true of clothing stores. Due to the rising culture on … Continue reading

Posted in MediaMate | Tagged , , , , | Leave a comment

Online Shopping Popular with College Students

As students become more accustomed to interacting through the web, online shopping has been growing in popularity. One study shows that 98% of college-educated 18 to 34 year olds made an online purchase in the last year. The combination of … Continue reading

Posted in MediaMate | Tagged , , , | Leave a comment

College Back to School Spending

As we near the back to school season, college kids are beginning to spend. Many students will be looking to accessorize their dorm or completely furnish their first apartment. The back to school season can be extremely profitable for stores … Continue reading

Posted in MediaMate | Tagged , , , | Leave a comment

Using Newspapers to Boost Ad Campaign

Soft drinks can be a highly interactive product to market. Companies such as Mountain Dew use promotions and new limited time products to generate demand. Getting your product in the hands of the consumer through sponsored events, college fairs, and … Continue reading

Posted in MediaMate | Tagged , , , , | Leave a comment

College Students Changing Spending Habits

In the past, the stereotypical idea of a college student wore cheap clothing and exclusive ate ramen noodles and drank cheap beer. In recent years this has dramatically changed. College students have more and more disposable income which they are … Continue reading

Posted in MediaMate | Tagged , , , | Leave a comment