Tag Archives: social media

Campus Teez Sells the Shirt before the Shirt

Posted on November 9, 2011 by admin

The online apparel retailer Campus Teez has created an excellent business model for the college market. They design individual t-shirts and other apparel for college and universities that have a style specific to their brand. Unlike the college branded clothing … Continue reading →

Posted in MediaMate | Tagged brand loyalty, college advertising, college marketing, college students, social media, student ambassadors | Leave a comment

Holiday Shopping Craze Almost Here

Posted on November 9, 2011 by admin

With two weeks until Thanksgiving, and Black Friday, the holiday shopping season is almost upon us. Most people plan to spend at least as much as they did last year. College students will be searching for gift ideas and good … Continue reading →

Posted in MediaMate | Tagged black friday, college advertising, college marketing, college newspapers, college spending, social media | Leave a comment

Rosetta Stone Teaches a New Generation

Posted on October 7, 2011 by admin

The language learning software Rosetta Stone has become extremely successful as a simple way to learn a new language. This is particularly valuable to college students who have grown up using technology in all aspects of their learning process. Rosetta … Continue reading →

Posted in MediaMate | Tagged college advertising, college marketing, college newspapers, college students, foreign language, social media, student discounts | Leave a comment

Domino’s Listens to their College Fans

Posted on October 7, 2011 by admin

In the past couple years Domino’s has completely overhauled their brand image through various advertising campaigns and social networking. According to them, and apparently many others, their pizza used to taste like cardboard. They have worked hard to revamp that … Continue reading →

Posted in MediaMate | Tagged brand image, college advertising, college marketing, college students, social media, student run publications | Leave a comment

Cyberland: What Are College Students Really Doing Online?

Posted on September 12, 2011 by admin

Another boring lecture in my Business Analytics class. Luckily, this professor allows students to bring their laptops to class. Am I actually paying attention to the growth-share matrix? Nope. Why do they call them Cash Cows? Why not Cash Chickens? … Continue reading →

Posted in MediaMate | Tagged college advertising, college humor, college marketing, social media, student newspapers | Leave a comment

Tag Archives: social media

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