Campaign Specs

  • Old Dominion University wanted to advertise to students at Virginia Tech, NYU, and Harvard
  • MediaMate/Student Influencer managed a turnkey influencer campaign for Old Dominion University
  • Three students ran an Instagram post and story on behalf of Old Dominion University
  • Students promoted the university’s paralegal and medical assistant programs
  • The campaign had a 21.3% engagement rate (full analytics below)

Campaign Analytics